Marketing für Localhelden

About the Project

Marketing für Localhelden is a German marketing agency dedicated to helping local businesses thrive. They needed a website that reflected their expertise in performance marketing while remaining accessible to small business owners.

Zendeeps delivered a complete redesign and Webflow build, focusing on conversion optimization and clear communication of services.

Problem Statement

The agency's previous website was generic and failed to effectively communicate their unique value proposition. It lacked the professional polish expected of a marketing firm and didn't generate enough qualified leads.

User Pain Points

• Unclear Service Offering: Potential clients couldn't quickly understand what the agency actually did.
• Low Conversion Rates: The site lacked clear calls-to-action and trust signals.
• Slow Performance: The old site was slow to load, negatively impacting SEO and user experience.

Our Solutions

We built a high-performance Webflow site designed to convert:

• Conversion-Focused Layout: We structured the homepage to guide visitors towards booking a consultation, using strategic placement of CTAs.
• Clear Messaging: We refined the copy to speak directly to the pain points of local business owners.
• Case Study Showcase: We created a dedicated section to highlight their success stories, building trust with potential clients.
• Fast & Responsive: The new Webflow build is lightning fast and looks great on all devices.

Tone & Voice System

The tone is Professional, Results-Oriented, and Approachable. We used confident language that assures clients they are in capable hands.

Clear Improvements

Reasoning Behind Decisions

We chose a bold, modern aesthetic to signal that the agency is on the cutting edge of marketing trends. The use of real data and testimonials throughout the site reinforces their credibility. Webflow was the natural choice for its speed, SEO capabilities, and ease of maintenance for the client.